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Masterclass on Digital Health Communication Strategy-Improving Healthcare and Medical Communication: Addressing Challenges and Solutions
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About the Event
Masterclass
Digital Health Communication Strategy
Improving Healthcare and Medical Communication: Addressing Challenges and Solutions
Key Learnings:
- Positioning your medical and healthcare communication goals
- Goal setting for your medical and healthcare communication
- Developing Strategies and Tactics for your medical and healthcare communication
- Crafting winning message for your Communication
- Developing content strategy for omnichannel platforms
- Selecting the right Social Media Tools for your campaign
- Analysis of medical and healthcare communication and measuring the impact of your campaign
Zoom Live Sessions - 3 ( 6 hours )
Date: 2nd, 4th & 6th September, 2024
Time: 7:00 PM to 9:00 PM
Instructor:
G. Vishwanand
- He brings over 20 years of experience in Branding, New Product Design and Development, Strategic Marketing, and Digital Health Transformation. He has been part of over 25 start-up/new business success stories across India, U.S.A, Europe, U.A.E, and South East Asia. He was associated with Pepper Square, IBSS, Pioneer Group, Piramal Group, Ernst & Young, Satyam, and Administrative Staff College of India prior to founding www.imcdigital.life – IMC – Digital Health Transformation Company in the year 2008.
- He is passionate about building digital health brands and marketing solutions. Thanks to his Indian Airforce roots, he has been fortunate enough to travel the length and width of India, thus he understands people socially and culturally better. In addition, his international marketing experience and exposure help him further to design usable branding solutions keeping the global trends and competition in mind.
- When he is not busy building brands, you can find him cycling and running – these activities are the secret sauce of his creative and strategic inclination. When his work is his passion, he enjoys waking up to different business challenges, to build unique success stories, and to deliver the promise to his customers, every single day.
- K-Factor from Masters from Indian School of Business, Pondicherry Central University, and IIMM-Pune.