Pricing Psychology in SaaS - Fuzzy Logic Ep.30
About the Event
Getting into SaaS with an idea is one thing, but being successful with it is a beast of its own. To Be successful while building or scaling Software as a Service(SaaS) products, getting your pricing strategy right is one of the toughest challenges!
Join us in this talk, where we explore the pricing psychology used in Saas products. We shall also cover factors to consider which will Potentially lead to revenue generation. Whether you are a Developer or an Entrepreneur we’ve got you covered.
What will you learn in this Episode?
- The psychology of pricing that helps you to create a proper pricing strategy for SAAS products
- The Different tactics to use while building your product that can influence a into making a purchase
- The Value-based pricing model and understand why many industries have started shifting to this model
- The Factors, like currency, that can help in generating revenue and sustaining the organization’s growth
Excited? We are too!
Date: October 9th, 2020
Time: 7:00 PM
About the Speaker: Anandhi, currently working as a Product Manager at Vajro, has a demonstrated history of working in saas, information technology and the services industry. Through her 7 years of work experience, she has played multiple roles which have led her to have a deeper understanding of pricing, program management, A/B testing, cross-team collaboration, market research & analysis.